Our Aunt Wanda Sales Approach

Aunt Wanda

Sunrise Seamless’ Unwavering Promise To Treat You Like Family

Ever since I made our first sale way back in the fall of 1989, I’ve always been honest and upfront.  It was the way I was raised, plain and simple.

 

It was frustrating though, because I would often lose sales to higher priced, smooth-talking salesmen -- salesmen who would use high pressure, manipulative sales tricks to get the job. 

 

It was so frustrating, that I hired a business consultant to help us develop a sales approach that would increase our chances of beating the high pressure guys.   I liked the first six steps of his approach - the stickler was the seventh.

 

In a weak moment against all my better judgement,  I tried his seventh step.  It was a ‘sale’, that actually had ‘just expired’, but if the customer signed that day we would honor the sale price.  The thing is, there WAS no sale - just an inflated price reduced to our regular price.  It was simply a dirty, manipulative tactic just like those used by our competitors.

 

I hated it.

 

During this consulting period, my Aunt Wanda happened to call for an estimate, so I asked our consultant how to use his sales approach with my aunt - I certainly didn’t want to use anything remotely resembling shady tricks on family.  His advice was eye-opening.

 

“With family,” he said, “You need to be straightforward and give your best price upfront.  Use the first six steps to introduce your company and describe your products, but just give her your best price.  That’s what family members expect.”  When I hung up the phone I had already decided - we will give all our customers the best price upfront - no fake discounts, no manipulative tactics, no tricks that would make me lose sleep.

 

From that day, I vowed to NEVER play pricing games with my customers.

 

We call it our “Aunt Wanda” sales approach.  You get the best deal right up front with ZERO pressure to buy. 

 

Just like family.

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Our free Buyer's Guide to Gutters & Gutter Protection shares the red flags you must avoid if you want your project to go smoothly.

Why Choose Sunrise Seamless?

The Best in Town Since 1989

We at Sunrise Seamless are your local gutter experts. Well designed, free-flowing gutters protect your most valuable asset - your home. Since 1989 we’ve been protecting homes like yours from water damage due to faulty or clogged gutters.

Our Services

We've Been Serving Lansing For Over 30 Years

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Seamless Eavestrough

Both functional and aesthetic, our seamless eavestrough comes in 3 sizes and over 40 colors. Our trained estimators can design a custom eavestrough system for your house.

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Leaf Terminator ®

Once we started using Leaf Terminator ® in 2012, it quickly became our number one recommendation to customers. Its engineered design and installation process have created thousands of happy customers.

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Gutter Topper ®

Gutter protection is not one-size-fits all. The original Gutter Topper ® is still the product of choice for many situations.

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Gutter Cleaning

Before installing any gutter protection we will thoroughly clean and ‘tune-up’ your existing gutters to insure they will function at maximum efficiency.  We will also clean all your downspouts - something many cleaning services overlook.

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Property Damage

Failing gutter systems are a prime contributor to property damage on your home.  Rotting fascia, decaying window sills, foundation leaks and landscape erosion are just some of the direct results of bad or undersized gutters.

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Our Service Pledge

We will answer your call, (or return it if we are on another line).  We will evaluate your issues and give you a clear and concise estimate.  We will keep our promises.  In short, we will treat you like family.

Don't Take Our Word for It...

Customers have been raving about our service for over 30 years!

Ready to Get Started? Still have questions?

Are you ready to say goodbye to leaves and debris collecting in your gutters? Talk to one of our experienced office staff today to request your quote!

517-655-8891

East Lansing, 48823